Roya Massoudnia is a skilled political campaign strategist and digital media expert with almost 10 years of experience. Roya has worked on multiple national, statewide and municipal level races across the country, including, most recently, Missouri Statewide Organizing Director for Mike Bloomberg 2020. In these roles, she managed staff, developed operational and financial campaign plans, worked with other vendors and consultants, and implemented and measured qualitative and quantitative metrics for field and data.

She has a proven track record of working with non-profit and political consulting agencies to develop and implement effective digital communication plans, data and organizing solutions, and programmatic advertising campaigns for clients. As a Sr. Political Account Manager at FourthWall Media, Roya managed relationships between the firm and DSP vendors to provide the best programmatic advertising campaigns for clients. At Core Strategic Group, she developed and implemented operational procedures internally in order to best serve both the private and public interests of her clients. Roya has worked on multiple national, statewide and municipal level races across the country, including, most recently, Missouri Statewide Organizing Director for Mike Bloomberg 2020. In these roles, she managed staff, developed operational and financial campaign plans, worked with other vendors and consultants, and implemented and measured qualitative and quantitative metrics for field and data.

Roya is originally from Saint Louis, a proud alum of the New Leaders Council, and devoted dog mom to her 16 year old dachshund Tuti.