Rodriquez Wright II is Director of Production for Windy Run Media. As such, he is a frequent collaborator and advisor on Mosaic’s extensive production needs. Rod is skilled in using both traditional and digital marketing strategies to deliver a cohesive advertising message across campaigns. He has a deep understanding of different types of media channels and how they can be used to reach various audiences.

Rod has worked with national organizations such as We Are March On and the Black Institute’s #KeepStarz Petition Drive in Chicago, IL. In Tennessee, he worked with the Mike Bloomberg For President 2020 campaign, Glenn Funk For District Attorney, as well as many candidates for Mayor and other municipal offices. He has also worked with Equity Alliance – Our Fair Share and BlackPAC – Tennessee. For these campaigns, Rod created content that was used on their Facebook, YouTube, Twitter, and Instagram pages.

Rod has experience monitoring online and offline ad campaigns, including those on radio, TV, websites, magazines, and billboards. He regularly reports advertising campaign results, including revenues and costs, and optimizes advertising strategies for varying audiences and channels. Working closely with Mosaic’s client teams, Rod helps with the design and execution of advertising plans and budgets.

Rod’s expertise in creating effective advertising campaigns is based on his extensive experience in the field. He has a proven track record in creating new campaigns to reach a broader audience. His ability to ensure a cohesive advertising message across campaigns is an essential aspect of his success. To achieve this, Rod builds long-term relationships with media influencers to promote the brand.

Rod’s skills and experience in media planning and execution are reflected in his work experience. He has worked as a Media Director, Media Planner, and similar roles, demonstrating a deep understanding of the field. He has experience with budget planning and KPIs, the ability to manage and combine data, and strong decision-making skills. With excellent communication skills, Rod works effectively with clients, colleagues, and media influencers to create advertising campaigns that deliver exceptional results.